How to Select and Apply Moustache Wax

Close portrait of a man with a beard and mustache. Brown jacket, white shirt, brown background.

So you’ve decided to cultivate a moustache. It is a look most befitting of an elegant gentleman, and is without a doubt incredibly attractive to the fairer sex. But how does one begin?

Today we are starting with the basics – how to select and apply moustache wax to keep your facial hair healthy and trained to a desirable shape.

Natural vs. petroleum-based

It’s worth noting that while both natural and petroleum-based moustache waxes work well, petroleum-based waxes do not penetrate the hair shaft – rather, these waxes coat your hair. Natural waxes, on the other hand, do penetrate your hair shaft, offering extra conditioning. Typically natural waxes have a beeswax base, like Dr. Dittmar Original Hungarian Moustache Wax.

For basic hold and taming stray hairs, a wax with light to medium hold will do. For a twizzler worthy of the World Beard and Moustache Championships, you’ll want strong or extra strong hold.

There are several ways to get the wax warm:

If you’re using a wax in a tin, warming up the wax will help with application. You can run the tin under hot water for a minute, or hit the tin with a blow dryer on a low setting for a couple of seconds. Be careful not to make the wax hot, which will render it runny and useless. You want to aim for a smooth consistency or else it won’t go on evenly.

If you carry your moustache wax around with you, simply leaving it in your pocket should warm it up enough for application.

hr_439-003-00_stern-moustache-comb

Stern Moustache Comb

The application

1. Before application, make sure your hair and fingers are dry.

2. Slide your fingernail over the wax, scraping a small amount onto the top of your nail.

3. Work the wax back and forth between your thumb and forefinger, forming a ball.

4. Starting from the center, work the wax through one side of your moustache with your thumb and forefinger, finishing with the tip. To ensure the moustache wax distributes evenly through your beard and that no hair clumps occur, comb through with a moustache comb like the Stern Moustache Comb.

5. Repeat the process on the other side of your moustache. To keep the look natural, don’t twist the ends.

To create a fancy twizzler:

Add more moustache wax to your facial hair, styling it to the look of your choosing (the Dali, Tom Selleck, or pencil moustache are all wonderful). Twist the ends towards your face for a handlebar look. To seal the style, blast your moustache with cold air from your blowdryer.

Tip: Always start with less and only add more as necessary. Even the fanciest, largest ‘staches don’t require a lot of wax and are waxed in sections.

To train your moustache:

After adding more moustache wax to your facial hair, create a center part and comb hair in the direction you want it to grow. Done daily, this will train your whiskers to keep away from your mouth.

Regarding touch-ups:

Use as little wax as possible if you plan to do touch-ups throughout the day.

Infographic: Moustache 101 and Moustache Styles

According to a Workplace Mustache Study by the American Mustache Institute (AMI), moustache acceptance in workplaces is higher than ever. And with whiskers being a centerpiece of the hipster movement, moustache styles in every permutation have flourished. If you proudly wear a moustache, we recommend checking out the infographic below, which gives you an informative review of the art of owning a moustache.

From selecting a quality local moustache wax maker to famous celebrity moustaches (Tom Selleck’s Magnum P.I. chevron is a natural choice for this list), this Moustache-o-Graph infographic covers how to own the ‘stache, and own it well.

While we’re on the subject of moustaches, do you prefer to be moustached, bearded, or clean shaven? And would you consider growing a beard or a moustache if you’re currently clean shaven? We’d love to know in the comments below – or let us know your thoughts on Facebook or Instagram.

Interview: Rex Wax

Paul-Rex-Wax

Rex Wax founder Paul Branham’s journey to starting his own men’s grooming company involves some colorful twists and turns, including run-ins with the law while he was a traveling peddler of cannabis and a stint as a chef in Portland. Branham’s Long Beach-based line reflects his eclecticism, with beard oils and moustache waxes packaged in psychedelic prints and almost always featuring a miniature of his head as the mystical face of the brand. His products are exuberantly done and inventive in a market currently oversaturated with beardcare.

We recently had the chance to chat with Branham and discuss why he goes by the name Rex, the inspired process behind his first moustache wax, aesthetic influences, and much more.

Read on for our very elucidating interview with the founder of Rex Wax!

Where are you located?

I’m based out of Long Beach, CA.

When and why did you start this business?

It was 2009 and I had run out of moustache wax.  I was using two brands at the time, and against all odds, ran out of both, at the same time.  In my capacity as host of a popular restaurant, I had to maintain a certain image, and if I wanted to keep my moustache, I’d need some wax.

I had $25 to my name for the next two weeks, the cupboards were bare, and I had choices to make.  Being someone who never thought I’d be able to grow a moustache, I was keen to keep this one. It was born in the fire.

Essentially, the decision was made for me – I’d have to make my own moustache wax.  It took some trial and error, but I’m a fast learner, and came up with my first formula.   I made a few dozen tins and took them to work. I gave a few away and sold the rest over the weekend.  A business was born.  At that time, there were only a handful of makers worldwide who produced moustache wax.

You used to be a chef in Portland? Tell us more about that.

Portland is probably the best city in the United States for dining out.  The quality of food is unreal – the freshest,  most local ingredients at affordable prices.  You can go out to eat with a few friends at a top restaurant, order the entire menu (some places twice over), and have cocktails and only spend a couple hundred dollars.  The same experience in L.A., San Francisco,  or New York would be well over a thousand dollars.

That being said, the Portland food scene is hyper-saturated with restaurants and with eager, young, aspiring chefs.  This guarantees that you get worked like a slave and have virtually zero worker rights.  I also had a lot of fun, don’t get me wrong.

Rex-Wax-Balms

How did you come up with the name of your company?

When I was younger, I used to be, shall we say, a traveling marijuana entrepreneur.  Part of my route took me to my hometown, and in an effort to keep my family’s name clean, I went by Rex.  A run-in with the DEA and half a dozen branches of law enforcement ended my career.  I had a lot of folks who still knew me as Rex.  As I was thinking of names for my new business, I decided on Rex Wax.   It was short and to the point, and it brought Rex out of the shadows.  Plus, Rex means King, and you can’t do better than king.

You have a very unique personal style.

Thank you.

How did you come up with your aesthetic and the aesthetic of your company?

My style evolved organically and draws inspiration from many elements, including: Georgian Era menswear, men’s work clothes from 1930s-1960s, and classic western wear, with a heavy psychedelic flair.  My company’s aesthetic follows a similar path.

What inspires you?

Beautiful music, magical books, epic films, and delicious food.

What are some of your accomplishments as a business?

I started with $25 and an immediate need for moustache wax. In a handful of years, I’ve grown Rex Wax into a respected global brand with an ever-growing range of products.

What do you believe makes a quality product?

A quality product begins with the finest ingredients available. They must be carefully chosen and masterfully blended.  Small-batch manufacturing ensures freshness and consistency.

What is one Rex Wax product every man should own and why?

Even though Rex Wax originated with a simple moustache wax, we have grown beyond the limits of facial hair to offer a full range of products, as we understand that not all men have facial hair.

But every man (and woman) has a set of lips.  The mouth is one of the most-noticed, most attractive features on anyone’s face.  If your lips are cracked and dry, you’re not making the best impression possible.   That said,  everyone needs a tube of Rex Wax Lip Balm; with its thoughtful blend of spearmint and peppermint essential oils,  combined with shea butter, mango butter, and beeswax,  Rex Wax Lip Balm refreshes, invigorates, and locks in moisture without feeling heavy or leaving your lips shining.

Rex-Wax-Lip-Balm

Rex-Wax-Moustache-Wax

What advice do you have for aspiring entrepreneurs?

Don’t start a bandwagon business.  That is, if you’re hearing a lot of press about a particular industry and hear reports of unbelievable profits, that’s not the place nor the time to jump in for your piece of the pie.  If you heard that story, read the article, or saw the TV show and then got the idea for your business, chances are, there are thousands who had the same thought at the same time.

Find something that you have an existing interest in or passion for and look for unexplored avenues, find the unmet needs and meet them.  The world doesn’t need more people regurgitating the same ideas and goods, over and over again.   Be bold, be different.

Invent something that makes me want to give you all of my money.

What do you have coming from Rex Wax in the near future?

Hard to say, I have so many products and ideas constantly in the works. I can say that I recently launched a special beard oil and moustache wax combo, the Longhorn Blend that is a fundraiser for The American Cancer Society.

Quick Question + Answer:
Right now, I’m obsessed with:

Canter’s Deli and figuring out how to get into doing voice-over work with the least initial investment.

I’d love to visit:

The French Laundry (a restaurant in Yountville, CA).

Rule I live by:

My motto comes from the play/film “Harvey”: “In this world, you must be oh so smart, or oh so pleasant. Well, for years I was smart. I recommend pleasant. You may quote me.”

Where can readers find out more about your company?

Our website is a great place to start; then head over to our Instagram and Twitter and give us a “like” on Facebook.

Rex-Wax-Balm

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Interview: Mr King’s

Mr King's Headshot

Mr King’s Instagram posts are of the kind that adds a bit of cheer and whimsy to your feed. Some days, he’s at the Wessex Beardsmen competition sporting his signature Dali moustache; other days, he’s heading to a beer festival in a kitschy purple wig. And then there are the posts of his adorable little kids – the Mr King brood.

We’ve been carrying Mr King’s Royal Oil and Moustache Wax for a while now, and wanted to delve a little deeper behind the man and his Reading, UK-based line of men’s grooming products.

Read on for our interview with Johnny King (aka Mr King). We discuss the story behind the naming of his regal brand, his humble start on eBay, and his advice for entrepreneurs.

Oil

Where are you located?

Reading, Berkshire, United Kingdom.

When and why did you start this business?

April 2012. I started making moustache wax as I couldn’t get on with the various different brands I had tried. Some of them were too hard to extract from the tin, others didn’t hold for long enough. I wanted a wax that would be easy to apply, hold all day long, and stay waterproof but wash out with ease. I also didn’t want anything with an overpowering scent under my nose.  As time went on and the beard became very popular, I decided that it was time to develop a beard oil.

How did you come up with the name of your company? 

That was easy. My surname is King and the word “marvelous” sounds nice with “moustache.” So I decided on Mr King’s Marvellous Moustache Wax. When naming my beard oil I wanted to keep with the royal theme. Since “royal” rhymes with “oil,” there it was…. Royal Oil. Mr King’s Royal Oil.

What inspires you?

Other brands that have been doing this longer then me. They drive me to try and make my brand bigger and better.

Moustache-Wax

Moustache-Wax-and-Royal-Oil

What are some of your accomplishments as a business?

Actually selling my products is an accomplishment. When I first made the wax, I never thought I would make a name for myself or even sell many tins, let alone have a website. When I started I only used eBay.  Three years on, and I’m selling the wax and beard oil via my website and on a wholesale level.

What do you believe makes a quality product?

I believe that if you have put in enough time and effort to make your product it will have quality.  I don’t think that my brand is very popular (compared to some), but I know that I have top-quality products. I use the best ingredients that are all natural and sourced from the UK. They are handmade with love and care by myself. I try and test every batch I make to ensure that they are the best products available.

What is one Mr King’s product every man should own and why?

I would have to say that every man with facial hair should own my Moustache Wax. You never know who you will bump into, so looking your best is a must.

What advice do you have for aspiring entrepreneurs?

Don’t worry about what anyone else is doing – keep doing what you’re doing and stick with it.

What do you have coming from Mr King’s in the near future?

I don’t want to give too much away, but there will be some new products online soon.

Where can readers find out more about your company?

You can see the everyday goings-on of Mr King on:

Website: MrKingsWax.bigcartel.com

Facebook: MrKingsWax

Instagram: @mrkingswax

Twitter: @mrkingswax

You can shop for Mr King’s products at RoyalShave and our brother site, TheStache.

Mr King's Beard Competition

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